[emceelokey]

I think in the end it's beneficial for both the UFC and the Fighters. The UFC needs to build stars to have PPVs that don't seem like throw aways. Without the show the UFC would only have PPVs to build up name recgonition and if a fighter only fights once per 3 months it's going to be hard to build someone up. Without TUF the UFC PPVs would look like a boxing PPV undercard where people could have great records but still be virtually unknown. That's not going to sell tickets of get buys on PPV.

For the fighters, they get more tv time than people that are actually fighting on PPVs. I could still pick out Rashad Evans or Forrest Griffin out of a crowd before I would be able to pick out Phil Baroni or Robbie Lawler or a Faber. That exposure will equate to more money in one way or another and if they're going to train anyway then why not do it on tv. With a World class MMA fighter at that. If they don't make it from the show then they'll have more offers from other promotions than they would have if they didn't do the show.